- Character: Build a business culture based on faith and good character.
- Positive: Create a positive working environment with team members that will constantly challenge themselves and inspire those around to never settle for mediocrity.
- Community: Make business decisions not based on bottom line but based on what’s best for the community. (i.e. Use as many locally made products as possible.)
- Educate: Educate home owners on the investment value based on their short and long term goals of their property; so they can make educated decision based on their needs.
- Simplify: We want to simplify the design and construction process so that it takes away physical and emotional anxiety of the renovation process.
- Deliver: We want to raise the standards by delivering a final product that will exceed the expectation of our home owner.